AlgoMags
Industry Structure Analysis
An application of Porter’s Five Forces to judge how attractive and defensible a market is.
Sub-techniques
| ID | Name |
|---|---|
| MK-T0104.001 | Buyer Power |
| MK-T0104.002 | Supplier Power |
| MK-T0104.003 | Threat of Substitutes |
| MK-T0104.004 | Barriers to Entry |
| MK-T0104.005 | Competitive Rivalry |
Sub-technique details
Buyer Power
How easily buyers can switch, negotiate or delay, and how concentrated buyers are.
Supplier Power
Dependence on platforms, vendors or talent that can raise costs or change terms.
Threat of Substitutes
Alternatives that solve the same problem differently, including doing nothing or doing it in-house.
Barriers to Entry
Capital, expertise, relationships or regulation that keep new competitors out.
Competitive Rivalry
Number and intensity of direct competitors and how they compete on price, speed or quality.
Other techniques in Market Intelligence
- MK-T0101 Macro Market Analysis
- MK-T0102 Market Sizing
- MK-T0103 Competitive Analysis
- MK-T0105 Demand Signal Research
- MK-T0106 Trend Monitoring
- MK-T0107 Regulatory and Compliance Scan
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