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AlgoMags/Processes/Market Intelligence/Demand Signal Research
MK-T0105

Demand Signal Research

Measurement of existing demand before spending to create new demand.

ID
MK-T0105
Tactic
Market Intelligence
Sub-techniques
4
Type
How-to
Level
Beginner
Time
2–4 hours

Sub-techniques

Sub-technique details

MK-T0105.001

Search Volume Analysis

Monthly searches and trend direction for problem, solution and brand terms.

MK-T0105.002

Community and Forum Mining

Questions and complaints in Reddit, niche forums, Slack groups and Q&A sites that reveal unmet needs.

MK-T0105.003

Hiring Signals

Job postings that indicate a company is investing in a function and may need outside help.

MK-T0105.004

Funding and Expansion Signals

New funding rounds, office openings and product launches that create buying windows.

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