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MK-T0907

Trust Signals

Elements that reduce perceived risk at the moment of decision.

ID
MK-T0907
Tactic
Capture & Conversion
Sub-techniques
3
Type
Reference
Level
Beginner
Time
1 hour

Sub-techniques

Sub-technique details

MK-T0907.001

Security and Privacy Cues

Clear privacy notes near forms and secure-site indicators.

MK-T0907.002

Client Logos

Recognizable customers shown with permission.

MK-T0907.003

Guarantees

Specific promises that reduce the buyer’s risk.

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