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MK-T0507

Lead Routing Logic

Rules that assign each new lead to the right owner instantly.

ID
MK-T0507
Tactic
Systems Architecture
Sub-techniques
3
Type
How-to
Level
Beginner
Time
2 hours

Sub-techniques

Sub-technique details

MK-T0507.001

Round-Robin Routing

Distributing leads evenly across a team.

MK-T0507.002

Territory Routing

Assigning leads by geography, industry or account size.

MK-T0507.003

Score-Based Routing

Sending high-scoring leads to senior sellers first.

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