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AlgoMags/Processes/Nurture & Close/Retention and Expansion
MK-T1008

Retention and Expansion

Keeping customers and growing account value.

ID
MK-T1008
Tactic
Nurture & Close
Sub-techniques
3
Type
How-to
Level
Intermediate
Time
Ongoing

Sub-techniques

Sub-technique details

MK-T1008.001

Onboarding

A structured start that reaches a first result quickly.

MK-T1008.002

Quarterly Business Reviews

Regular reviews of results, priorities and next steps.

MK-T1008.003

Expansion Triggers

Signals that a customer is ready for more services.

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